Eric Paul Rose, MBA ‘96

Eric, an adjunct professor of product innovation Eric-Paul-Rose - headshotat the Graziadio School, has recently been advising Cesar Millan, better known as the “Dog Whisperer” for his television series on the National Geographic Channel, on a pet-related product development project for Millan’s company, Cesar’s Way. Cesar’s Way is the top online source for help and advice on dog training and behavioral issues. Eric, who is the president and founder of Pinnacle Product Innovation, provided advice on balancing innovative design with product costs. Eric has helped a range of companies that produce items such as housewares, infant products and toys move their products from research and development to the retail store. He is certified as a New Product Development Professional by the Product Development and Management Association.

Eric Paul Rose, MBA ‘96
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